Webinar
Sound, Safety & Trust: How Audio Shapes UX in Modern Mobility
March 25, 2026 03:00 PM Europe/Copenhagen
What’s the session about?
Modern transportation in public transport, aviation or automotiverely on sound to guide, inform, and reassure millions of people daily. From metro station chimes to airport announcements and vehicle alerts, audio plays a critical role in how people navigate spaces, perceive safety, and trust the systems they use. Leading transit authorities, airlines, and mobility companies are increasingly applying strategic sound design to create more intuitive and confident passenger experiences.
Join us for an expert webinar exploring why sound matters in transportation, how to approach it strategically, and how transit systems and mobility platforms use audio to enhance safety and user experience. We'll share practical strategies for integrating sound design with UX and safety protocols, examine real-world examples, and discuss emerging trends shaping the future of sound in mobility.
The session includes a live Q&A where you can ask our experts your questions.
You’ll learn:
Why sound is critical for safety, wayfinding, and trust in transportation systems
How audio influences passenger behavior and confidence in transit and aviation
Real-world examples of effective sonic design in metros, airports, and mobility services
Best practices for designing audio across physical and digital touchpoints
Aligning sonic strategy with brand identity and operational safety goals
Anton Sherar
Anton Sherar is Creative Lead and Audio Branding Specialist at Sonic Minds, leading projects for brands including ASUS, Copenhagen Metro, DSB, tabii, ConocoPhillips, ATG and more. His expertise lies in creating distinctive sound identities that enhance brand recognition and forge emotional connections. From transit systems to tech products, his work spans wherever sound shapes how people experience and remember a brand.